Retail & Service Design
DMart
Long queues at billing counters frustrate customers and drain energy. This case study presents a self-checkout solution to reduce wait times, enable digital payments, and enhance convenience.
Overview
DMart customers often face delays at multiple points during their in-store journey- from weighing fresh produce, to long checkout queues, and final security checks. These friction points lead to frustration, wasted time, and an overall inefficient shopping experience. In a world where convenience is key, the challenge was to streamline the entire billing process that reduces waiting and empowers users with greater control.
To address delays across billing, weighing, and security checkpoints, we designed a smart self-checkout system integrated into the shopping cart. This solution allows users to:
Scan items as they shop
Weigh fresh produce directly on the cart interface
Make digital payments without standing in queues
Generate a QR code for quick security clearance at the exit
Check out the detailed Case Study
Results
60% reduction in overall checkout time, including weighing and payment.
2x faster in-store navigation due to real-time billing on the cart.
Improved user satisfaction, especially among regular and time-conscious shoppers.
Reduced staff workload at billing and weighing counters, allowing better resource allocation.